Data Science 101: A career in the sexiest field of the 21st century
As labelled by some, the “sexiest field of the 21st century”, many of us still wonder what data scientists do and what is so sexy about it?
It is no surprise to us that modern businesses are now awash with data. More and more industries are realising the power of Big Data and searching for means through which businesses can leverage from it. The amazing ideas you see in Hollywood Sci-Fi movies, they can be turned into reality with the help of Data Science. This field is the face of Artificial Intelligence.
Currently, data volume has reached a whooping 44 trillion gigabytes. Sounds insane right? It really isn’t. Data Science uses scientific approaches, algorithms and systems to extract the knowledge from data and business can then leverage this data to make major decisions.
Let’s look into why Data Science is an upcoming field in the 21st century and give an overview of how it adds value to businesses as well as your personal life.
Why pursue a career in Data Science?
Traditionally, the data companies possessed was structured and small in size. This could be analyzed using simple Business Intelligence tools. However, nowadays, data is generated from different sources like financial logs, forms, sensors etc, which makes room for a lot of unstructured or semi-structured data. Currently 80% of the data acquired by organisations is unstructured which needs complex analytical tools and algorithms to process it.
This is not the only reason for this field to be so popular. Every recommendation you receive on E-commerce and Retail websites is because past data has been analyzed and the model has been trained to recommend products to you with precision.
Let’s look at weather forecasting as an example. Data from ships, airplanes, radars can be collected and analyzed to build models. These models will then not only help with weather forecasting but also predict any occurrence of natural calamities.
So what’s the problem currently faced by businesses? The shortage of Data Scientists is becoming a serious constraint in many sectors. From Government industries to Dating Apps, all are in dire need of help and expertise from professionals in the Data Science field to turn cutting-edge technology into actionable insights.
What is the role of a Data Scientist?
If you are looking to start your career as a Data Scientist, a basic understanding of programming languages and mathematics is required. A data scientist, also known as the “Master of Trial & Error” usually collects large amounts of structured as well as unstructured data from various sources. Furthermore, you will analyse and interpret it for various needs of the organisation. You will be creating statistical, network and big data methodologies for predictive fraud propensity models and use those models to create alerts.
You will be a huge help to the sales and marketing team, guiding them on understanding their audiences on a very granular level. Furthermore, you will play an important role in companies as you represent the voice of the customers through huge chunks of data.
How can Data Scientists add value to businesses?
- Empower management to make better decisions: A data scientist plays an important role in demonstrating the value of the company’s data to facilitate better decision-making processes. This process is enhanced by measuring and tracking the performance metrics of the organisation.
- Identify Opportunities: When discussing the organisation’s analytics system, data scientists question the existing processes and develop additional but better algorithms. As a data scientist, you are required to constantly improve the value that is derived from the organisation’s current data.
- Identify and Refine your Target Audience: All companies have one or more ways to collect customer data. If not used well, it will be a waste. The importance of data science is based on the ability to take existing data that is not necessarily useful on its own and generate insights. These insights will help businesses understand and relate better to their audience.
- Recruit the right talent for your organisation: Thanks to data science, recruiters’ lives have become much easier. With the amount of information available online through social media and corporate databases, a data scientist can work their way through all the data points and find the right fit for the organisation.
Data Science Professional Certification
Professional Certifications are a great way to gain an edge because they allow you to develop skills that are hard to acquire in the workplace. In this competitive world, professional certifications will also help in validating your skills, so recruiters and hiring managers know what they’re getting if they hire you.
With Certified Data Science Specialist Certification, you will learn how to leverage on data to unlock new economic value for your business, as well as apply useful data science concepts to every aspect of your daily life from personal finances to work decisions.
If you are pondering upon how to start your Data Science career, be sure to have some knowledge in Python Programming, R Programming and then secure your Data Science Certification! Once you have mastered that, you can either stop there or continue moving forward into Industrial Revolution 4.0 skills (Machine Learning, Artificial Intelligence, Internet of Things, Deep Learning).
Opportunities that come with a Data Science Certification
Good news for aspiring data scientists! With a professional certification in Data Science, you are not just restricted to becoming a Data Scientist. This field has opened doors to many different career options like Machine Learning Engineer, Machine Learning Scientist, Data Engineer, Business Intelligence Developer, Data Analyst & Statistician. Data Science is just a stepping stone to help build a solid base in order for you to excel in the above career fields if needed.
With several job opportunities out there available for you and several incentives by the government (click here to view the post), this is your time to make use of the opportunity and upskill or reskill yourself according to the current trends across industries. Stand out from the crowd and get noticed by employers to land your preferred jobs.